Kerastase Intense Bond Repair & Strengthening Pre-Shampoo Treatment for Damaged Hair

Kérastase, a leading global luxury professional haircare brand, was born in Paris in 1964. The brand has built its reputation on delivering exceptional performance on scalp and hair through exquisite products and personalized, in-salon treatments, all powered by scientific expertise. Kérastase adopts a care-first philosophy to cater to all hair types and individuals, as well as the world we live in.

Water may be good for you, but not so great for your hair. The calcium in your shower water can lead to persistent hair damage, leaving it rigid and dull. Kérastase's innovative dual-action formulas in the Première Collection restore up to 99% of hair's original strength* by removing calcium buildup and reconnecting broken links between keratin chains.

The Première Collection features a luxurious Portofino Summer scent, with top notes of mandarin and citrus, middle notes of silky and delicate flowers, and bottom notes of woody facets. The collection addresses the issue of persistent hair damage caused by excess calcium in water, which weakens and damages hair. Première tackles calcium buildup with citric acid to decalcify and glycine to repair damage.

To experience the Première Collection, make an appointment in your Kérastase salon for a personalized hair diagnosis. The collection includes a Pre-Shampoo Hair Repair Treatment, Hair Repair Shampoo, Hair Repair Conditioner, Hair Repair Mask, Anti-Frizz Hair Repair Serum, and Hair Repair Treatment Oil. These products are designed to restore, strengthen, and protect all types of damaged hair.

If you have white calcium buildup on your showerhead or in your shower, you likely have hard water. If your hair is brittle, dry, and prone to breakage, the Première Collection can help remove the calcium buildup from your hair, revealing stronger, softer, and shinier locks. The Pre-Shampoo Treatment is especially recommended if you experience persistent hair damage despite using various repairing products, as it has the highest level of active ingredients to remove calcium buildup.

*Instrumental study, 2023, Location: France

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